Bernard GARNIER DE LABAREYRE

Présentation

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Bernard Garnier de Labareyre, doublement diplômé ESCP Europe et MBA américain, passionné par les langues, a une devise : « Power up your learning engine ». Ce publicitaire et homme de marketing, rompu à la gestion de marques globales pendant 25 ans dans 4 des 5 continents va vous aider à faire fructifier votre capital linguistique.  Il a majoritairement exercé ses talents de communicant dans la langue internationale des affaires : tantôt promoteur, tantôt vendeur de concepts innovants ou créatifs et même artistiques, auprès d’une très large variété de partenaires de multiples nationalités et cultures.

A 50 ans, il décide de se consacrer désormais à la transmission de sa connaissance des langues, des mécanismes d’apprentissage « terrain » et au partage de ses compétences en marketing. Pour enrichir sa méthode immersive et interactive, il puise aussi à loisir dans le vaste creuset des techniques de développement personnel des managers pour coacher ses clients en souplesse.

Pédagogue par goût et par expérience, concentré sur l’efficacité, il évalue le potentiel pour s’adapter au plus près des capacités de chacun et mieux les développer. Sa matière pédagogique est construite spécifiquement avec ses interlocuteurs et tirée du web pour une mise en condition la plus réaliste possible et entièrement en anglais. Facile d’accès et infiniment variée, elle est en lien direct avec les activités et besoins de cadres désireux d’atteindre une aisance croissante en anglais au plan professionnel.

The “ Power up your learning engine ” METHOD

 

PEDAGOGY

 

I am offering English training sessions which are GENUINE and ADAPTABLE, and share common strategies with the international Pimsleur method (language immersion and quick results). I place an emphasis on the interconnecting loop between pronunciation and decoding of specific English sounds, and in particular to the way they sound to a French ear (with different types of accents) so that they can be reproduced. Pedagogical tools are not predetermined but taken from the vast resources of the web and everyday life. The idea is not to propose an entirely new approach, but rather to capitalize on the existing, and enlarge the base (vocabulary, points of grammar, speed of speech etc …) to a much broader capability using a variety of practical daily techniques and exercises.

I identify learning schemes, areas of progression, maintain a consistently high motivation level and stick to the most immediate needs of the clients. Together we go after ‘quick hits’ as well as long term knowledge.

The key objectives are to provide tools for the coached person so they can:

  • speak up with increasing confidence,
  • prepare and design highly effective presentations,
  • understand how to better leverage his or her capacity to constantly acquire new vocabulary, and use it as regularly as possible.
  • create or restore strong anchoring in terms of sounds, grammar and meaning
  • give him or her the ability to learn constantly

I deliver my class via SKYPE or Facetime, which allows clients the time and place of their choice. I also offer the possibility of arranging three slots (instead of 2 hours at one time) to increase frequency and maintain the learning process as actively as possible at all times.

ACADEMIC BACKGROUND & LINGUISTIC CULTURE

 

1 – Double Masters in Business Administration:

ESCP Europe, Paris (class 85)

Georgia State University, MBA (class 85)

2 – Expatriation amounting to 6 years in the USA, China and Czech Republic and 5 years of intensive business travels and missions in Latin America and Eastern and Central Europe

Working in an international context since 1984. Long-term immersion in countries speaking English, Spanish, Italian, Chinese. Trilingual ENGLISH, Spanish and French. Conversation skills in Italian and Chinese.

3 – Musical training and singing over 7 years in multiple languages with Arlene THIEL, American teacher from UCLA, specialized in singing and who offers vocal technique modules with the IUFM (Institut de formation des maîtres). I have regularly sung in English, Italian, German and Russian.

4 – Intensive training over 7 years in Tibetan Meditation techniques in connection with Mindfulness and the latest studies in neuroplasticity, memorization patterns and learning processes.

EXPERIENCE

Over 15 years (1997-2013) of knowledge management and global branding in top ranking global communication agencies (EuroRSCG and Havas), in an international context (Eastern and central Europe, Latin America, Czech Republic, China, USA and worldwide for Havas Life) and with the CRM agency INBOX, Paris.

Job positions in a large variety of sectors & with diversified clients:

2013- now       Coaching and consulting BGDL/ private one to one and development of Villa Violet (seminar center) venue events.

2010-2013      Mobile Phones/ Etisalat-Orange-Wana/ CRM agency INBOX, Sub Saharian AFRICA

2009-2010      Health/ Havas Life for Sanofi-aventis, Paris

1998-2008      Automotive/Havas group – Euro RSCG WW for Peugeot, Paris

1997-1998      Consumer goods and equipment/ Havas group – Euro RSCG New Europe, Prague
1992-1997      Sound design agency for institutional clients SNCF/ ADP/ PSADiasonic
1988-1989      FMCG/ Procter & Gamble, Paris  
1986-1987      Banking/ Société Générale, Shanghai, RPC

Executive managerial role in complex and innovative environments: Hangar 028/ art rentals, Atrium 4/ Art center (1989-1992).

Coaching and training of French executives, managers, artists and students via short sessions or over longer periods. Preparing the contents and monitoring regular international conferences calls on technical subjects for international audiences (up to 30 different nationalities and time zones). Coaching foreigners interested in knowing more about the French language and culture.

Multimedia production and events organization: production management of worldwide multimedia campaigns; frequent art exhibitions.